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Stellar* Concepts Australia

Suite 508 Level 5, 410 Elizabeth Street

Surry Hills NSW 2010

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about stellar

About Us

Stellar* Concepts is one of Australia’s most successful and respected marketing communications and PR agencies, based in Sydney. We believe PR is about influence, reputation, bright ideas and deep impact, not just media clippings.

Our talented and professional team uses creative and smart thinking that motivates people to love our clients’ brands and businesses.

We are passionate about building long and fulfilling relationships with clients, the media, agencies and our wider network across a diverse range of sectors.

We treat return on investment and PR measurement seriously and create PR campaigns and programs that link to business outcomes.

Stellar* Concepts is 14 years young and is a member of the Public Relations Industry of Australia’s Registered Consultancies Group (RCG).

Our Services

Stellar* creates magic that…

  • Helps you tell your story differently and better than anyone else
  • Protects and positively grows your reputation
  • Picks the most relevant tools to tell your communities about your brand and products
  • Identifies the people and media that your communities consider influencers and builds relationships with them
  • Develops clear PR measures and ROI analysis through a world-class tool – Stellar* Analytics

Stellar* Analytics

A VALUABLE REPORTING TOOL FOR SENIOR MANAGEMENT, STELLAR* ANALYTICS* MEASURES AND ANALYSES MEDIA OUTPUTS (OFFLINE AND ONLINE COVERAGE) AND COLLATES THE RESULTS IN CUSTOMISED REPORTS WHICH PROVIDE:

  • A benchmark for client, competitor or category / sector coverage
  • Tracking of editorial share of voice / mindshare for products, categories, brands or more
  • Evaluation of key messaging and of campaign reach
  • Insight into journalist and media outlet activity or competitor strategy
  • A long term measure of marketing / PR return on investment
  • Detailed market intelligence and insights

A valuable tool for our day-to-day work, Stellar* Analytics is a sophisticated online media centre:

  • Media contacts database
  • Online media monitoring tool
  • Account activity tracker
  • Press release distribution service

 

Directors

Director

Marguerite Julian

Stellar* was founded by Marguerite Julian in 1997 and remains independently owned. She is a seasoned communications professional with 30 years in the business both here in Sydney and Melbourne. With an extensive network and experience in media, food, wine, fashion, tourism, beauty and the environment, Boss Magazine once described Marguerite as one of Sydney’s most networked publicists.

She has recently ventured into hospitality opening Barney’s of Bookham, a city style café on the Hume Highway in Southern NSW.

Managing Director

Victoria Tulloch

Victoria has over 15 years experience working with some of Australia’s leading lifestyle PR agencies. She has spent the last 10 years growing Stellar* into one of Australia’s most credentialed PR agencies. She is deeply passionate about proving that PR deserves the head seat at the marketing table and helping to nurture outstanding talent to fill those seats. She’s also partial to large helpings of most Asian food.

Marguerite and Victoria are supported by a dedicated team of 12 with a strong mix of local and global PR expertise.