Posts Tagged ‘ASB’

New guidelines for brands on Facebook

Posted on: November 29th, 2012

A few months ago industry watchdog the Advertising Standards Bureau ruled that brands need to take responsibility for comments made on their Facebook pages. Alina Bain, acting CEO of the Australian  Association of National Advertisers commented at the time that  there was essentially a duty of care that all brand owners and advertisers accepted to Read more…

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