Posts Tagged ‘PR books’

Book Review: Unmarketing by Scott Stratten

Posted on: April 20th, 2012
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Remember our 12 Essential PR Books post from December? Where we included books on the Stellar* reading list for 2012? One of those books was Unmarketing by Scott Stratten.  It’s a good book if you’re new to social media (not so great if you’re more advanced) and the author provides an up-beat and casual narrative Read more…

12 essential PR books

Posted on: December 22nd, 2011

Forget fiction, nonfiction is where it’s at.  If you’re a PR person, these books are for you.  Some are old thoroughbreds and some are shiny new ponies.  I’m not sure why I used a horse analogy there, but let’s face it; things can get a bit loose at this time of year. If you haven’t Read more…

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